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bhavanaditya/README.md

Bhavanaditya D R, Lead Software Engineer

Portfolio Blog LinkedIn Email

Hi, I'm Bhavanaditya 👋

I'm a Lead Software Engineer (CMS & Frontend / Hosting Support) at Mandy Technologies in Coimbatore, India. I've spent over a decade building fast, maintainable web products, from marketing sites to custom CMS platforms.

I'm a WordPress developer at heart, focused on performance, scalability and clean code. I build custom plugins, block-based themes and SEO-friendly front-ends with OOP PHP, React and SCSS, and I take them all the way to production: CI/CD, server migrations, DNS, hosting and Cloudflare. We build for Vital, a digital agency in Portsmouth, NH, USA, and its clients worldwide.

  • 🔭 Currently leading frontend architecture, WordPress and HubSpot CMS work, and hosting reliability
  • 🌱 Writing about what I learn in production on my blog
  • 🤝 Open to select consulting and full-time opportunities in front-end and WordPress engineering
  • ⚡ Fun fact: I treat my own personal site like production, with 2FA, passkeys and audit logs
🗓️ 10+ years 🏗️ 25+ fresh builds 🌐 100+ websites 🚀 90+ PageSpeed 🏆 4 awards
building for the web built from scratch worked on with passing Core Web Vitals at Mandy Technologies

🧰 What I can do for you

Area What that means
🎨 Front-end Responsive, accessible interfaces in HTML, CSS/SCSS, JavaScript and React, built mobile-first
🧩 WordPress and CMS Custom themes and plugins, Gutenberg blocks, WooCommerce, WP-CLI automation, HubSpot CMS themes and modules
⚙️ Back-end OOP PHP, REST APIs, Git workflows and AWS-based environments
🚀 Performance and SEO Core Web Vitals, caching, image and asset optimisation, technical SEO
☁️ DevOps and hosting CI/CD with GitHub Actions and Bitbucket Pipelines, VPS and WP Engine hosting, Cloudflare, DNS, SSL, server migrations
🧭 Technical leadership Code reviews, coding standards, mentoring, technical planning and release management

🛠️ Tech stack

Front-end

Front-end

CMS and back-end

CMS and back-end

HubSpot WooCommerce

DevOps and hosting

DevOps and hosting

WP Engine

💼 Experience

Role Company Dates
Lead Software Engineer, CMS & Frontend / Hosting Support Mandy Technologies Jun 2026 – Present
Frontend Developer, client-dedicated Vital Design (USA), via Mandy Technologies Jun 2020 – Present
Senior Frontend Developer Mandy Technologies Jun 2020 – Jun 2026
Software Developer ColorWhistle Feb 2018 – May 2020
Software Developer Aosta Software Technologies Feb 2016 – Feb 2018

What I do as a lead

  • Architect and build responsive front-ends, custom WordPress themes and plugins, and HubSpot CMS integrations
  • Set coding standards, run code reviews and plan technical work
  • Own releases through CI/CD and streamline deployment workflows
  • Keep production healthy: uptime and performance monitoring, DNS, SSL, CDN, caching and security
  • Run website migrations, platform upgrades and infrastructure improvements
  • Mentor developers and work with design, strategy and account teams across time zones

Full timeline on bhavanaditya.com/experience.

🏆 Awards

Year Award From
2025 Star Achiever Mandy Technologies
2024 Top Contributor Mandy Technologies
2023 Excellence Award Mandy Technologies
2022 Excellence Award Mandy Technologies

📌 Featured projects

Project What it does Built with
DL Relocate DB Safely replaces URLs and text across a WordPress database during migrations, with AJAX progress and detailed logs PHP, Webpack
DesignsLabz Theme Developer-friendly WordPress theme built for Gutenberg, with native block support PHP, SCSS, Webpack
DL India Address Autofill Fills in Indian city and state at WooCommerce checkout from the PIN code JavaScript, PHP
DesignsLabz Tools Tidies the WordPress admin and disables the theme and plugin file editors PHP
Image Resize Batch-resizes a folder of images from the command line, with ImageMagick or GD PHP

✍️ Latest writing

More on the blog.

🎓 Education and certifications

Qualification Where When
🎓 M.E., Computer Science Kalaignar Karunanidhi Institute of Technology 2017 – 2019
🎓 B.E., Computer Science Dr N.G.P. Institute of Technology 2013 – 2016
🎓 Diploma, Computer Science Rudraveni Muthuswamy Polytechnic College 2010 – 2013
📜 HubSpot CMS for Developers II: Best Practices HubSpot Jul 2025
📜 Certified HubSpot CMS Developer HubSpot Jun 2025

🗣️ Languages: English, Tamil

📫 Let's connect

Have a project in mind? I'm open to conversations about engineering leadership, WordPress, HubSpot and web performance.

Reach me through my website, on LinkedIn, or by email.

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  1. designslabz/dl-relocate-db designslabz/dl-relocate-db Public

    WordPress plugin to safely search and replace URLs and text across the whole database: dry-run preview, serialized/JSON-safe, import/export, WP-CLI.

    PHP

  2. image-resize image-resize Public

    Batch-resize a folder of images from the command line with PHP. Keeps aspect ratio, converts to JPG/PNG/WebP, uses ImageMagick or GD.

    PHP 1

  3. designs-labz/designslabz-theme designs-labz/designslabz-theme Public

    DesignsLabz is a modern, developer-friendly WordPress theme built for Gutenberg. Featuring clean architecture, SCSS/Webpack integration, and native block support, it offers unmatched flexibility fo…

    PHP 1

  4. designs-labz/designslabz-tools designs-labz/designslabz-tools Public

    A plugin that customizes the WordPress admin by replacing the "Howdy" greeting, renaming "Post" to "Blog Post," adding custom admin footer text, and disabling the theme and plugin file editors.

    PHP

  5. designs-labz/dl-india-address-autofill designs-labz/dl-india-address-autofill Public

    Autofill Indian city and state fields in WooCommerce checkout forms based on the entered PIN code. This lightweight plugin improves checkout speed, accuracy, and user experience for Indian customers.

    JavaScript